One question that comes to mind is whether Dish will allow the virtual Joey to be activated and deactivated as needed (like an owned Joey). If so, the main advantage would be avoiding the initial $100 cost to purchase a Joey. If not, then the only real advantage would be for a room that doesn't have cabling but does have a compatible device. Presumably this will save the customer from having to either purchasing a wireless Joey or leasing one and entering into another 24 month commitment (assuming that activating a virtual Joey does not trigger a new commitment).
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