While things may have been different years ago, the bottom line today is that one cannot have any (as in, any) equipment from DirecTV without also engaging in a contractual agreement.
Therefore, whether you outright own the equipment or not, you will undergo a lease for the first two years of service with DirecTV, assuming one's service started within the past recent several years.
If being under contract is a big deal, there are other service providers out there, but that might come with the cost of lesser picture quality, choices, etc. I don't know specifically -- mileage always varies.
In my case, we'll be up with our two-year Genie contract in a couple of months; awaiting to see DirecTV's alleged streaming services due out later this year before making any other equipment moves. Other providers might also start coming out of the proverbial woodwork by that point.