I am curious about that as well.Was the charge a First timer this year or Auto renew? If Auto Renew call the standard Directv number and ask if there is a better deal to get NFLST. It took me 2 refusals before getting it at 24.99 * 6MO.
If you are a first timer I don't see you getting it.
If it was a first timer charge, then I would say you are out of luck, and maybe rightly so.
If it is only auto renew, you have something to work with