I'll admit, this is a bit of a surprise to me. I would hope that they do offer some special deal to the lifelong subscription holders.
Also, I don't know where the "no subsidy on DISH receiver" thing is coming out of. Have SA* customers *ever* been able to get a subsidized receiver for an SA*-only subscription? If so, it is news to me. I always thought one must purchase *DISH* programming to get a *DISH equipment* subsidy. That is how I got my receiver years ago thru Metro25. He set me up with a nearly free DISH system, and I only had to keep a DISH package for (IIRC) 9 months. I own the equipment free and clear.
I have a distinct feeling that it will be easier for the older SA* customers to switch to something like GloryStar rather than SA-IPTV.
Also, I wonder if SA-IPTV will offer a DVR? Or perhaps if they plan to have a decent number of free VOD selections, the DVR feature will not be needed?
(I think another interesting idea is to build a podcatcher into the SA-IPTV STB, and let people subscribe to audio/video podcasts from their favorite ministries, news, etc.)