For me, all sports are recorded, NFL, MLB and especially college football. It often seems like there is more commercial time in college football than game time. I do watch major breaking news live, but often the news channels air that coverage commercial free. When they do finally go back to commercial breaks, I put two news channels up side by side in PIP and swap between them when one goes on break.
Anyway, the $5 to $7 increase is right in line with my earlier thread about the price increase post from the other forum.