I think the only reason they are unbundling the services at E* is so they can get ya twice on a price raise, thinik about this, would you rather (as a owner of a company) raise th prices on HD Silver 5 bucks a month...or raise the price of americas top 200 3 dollars, and raise the price of the HD add on pack 5 dollars. The add on pack for E* costs 20 bucks a month, the DVR plan costs 49.99 a month, I think the pricing is similar, but I am not for sure as I didnt have time to read thorugh it before work, I will compare them later, but I think you will find both companies are going to get your money somehow at this point in the game.