Is big brother watching you? Thats a question we asked this morning to Dish Network, and as of press time we have not received an answer to.
Why would we think that Dish Network could be spying on us? The answer comes to us from the weekly DNS Update, which is a document emailed each week to DNS employees. (DNS is Dish Networks installation company)
In this weeks issue it lists an interesting update:
This means this week the 522/625, 201D, 301E and 10% of all 311's could have this "Viewer measurement" software installed on their receiver.
The big unanswered question is what are they measuring?
Is it something simple such as meauring how much time their receivers run before they need a reboot, or is it something more such as keeping track of all the programs and channels that you watch.
If it is the second the next big question is, how are they using this data? Is it for internal Echostar use only or is Dish selling this information to other companies?
If I had to guess I would say that any information collected would not be personally identifiable to me or my account. You might ask why I would think this to be the case, so I point you to Echostar Privacy Notice:
http://www.dishnetwork.com/content/about_us/privacy_notice/index.shtml
So soon if your watching TV and the next day on the news you hear reports that millions of people replayed Janet Jacksons Nipple flash from the superbowl over and over again, you might just be one of those folks where they got this information from.
Why would we think that Dish Network could be spying on us? The answer comes to us from the weekly DNS Update, which is a document emailed each week to DNS employees. (DNS is Dish Networks installation company)
In this weeks issue it lists an interesting update:
3. ITV App. Targeting Updates:
Viewer measurement: 25% targeting 522/625, 301D, 301E, 10% 311 Wed. 3/7
This means this week the 522/625, 201D, 301E and 10% of all 311's could have this "Viewer measurement" software installed on their receiver.
The big unanswered question is what are they measuring?
Is it something simple such as meauring how much time their receivers run before they need a reboot, or is it something more such as keeping track of all the programs and channels that you watch.
If it is the second the next big question is, how are they using this data? Is it for internal Echostar use only or is Dish selling this information to other companies?
If I had to guess I would say that any information collected would not be personally identifiable to me or my account. You might ask why I would think this to be the case, so I point you to Echostar Privacy Notice:
http://www.dishnetwork.com/content/about_us/privacy_notice/index.shtml
The Communications Act prohibits us from disclosing personally identifiable information concerning any subscriber for any purposes other than those listed above without the subscriber's prior written or electronic consent. We may disclose personally identifiable information as provided for in the Communications Act when it is necessary to render, or conduct a legitimate business activity related to the satellite television service we provide to you. Generally, these disclosures involve billing and collections, administration, surveys, marketing, service delivery and customization, maintenance and operations, and fraud prevention. We may also collect, use, and disclose information about you in non-personally identifiable or aggregate formats, such as ratings surveys and service usage and other statistical reports, which do not personally identify you, your particular viewing habits, or the nature of any transaction you have made over the satellite television system. The frequency of any disclosure of personally identifiable information varies in accordance with our business needs and activities.
So soon if your watching TV and the next day on the news you hear reports that millions of people replayed Janet Jacksons Nipple flash from the superbowl over and over again, you might just be one of those folks where they got this information from.