Yes, calling in and asking what the best deal is and then trying to get a little more, additional programming, additional HD receiver with no upfront lease fee, etc is the best way to approach it. You can sometimes find gift cards deals through Costco, Best Buy, or HH Gregg (like sign up through them and get $150 - $200 in gift cards from the retailers). Referral bonus is $10 off for 10 months. AAA also has a deal, $10 off for 24 months I believe. Some people have had luck staking that discount with the referral discount but you need to call the specific numbers for each of those deals and do it in a specific order prior to installation.