The $14.95 is the shipping and handling fee, you can choose the second exchange option and there's no fee aside from what you pay UPS or FedEx. These were waived in the past for the CCS9601's and select known SuperDish LNBF's, but until a particular batch(es) is authorized as a known issue with DISH all of the policies are still in effect.
After reading post #9, I would suggest that your statement ( , but until a particular batch(es) is authorized as a known issue with DISH ) is outdated and therefore incorrect.
Pimp_2 to my way of thinking has the correct handle on this matter.