Well, personally, I'd be a fan of the autohop if they'd give me a free hopper with no additional contractual commitment or DVR fee. As is, I'm not a fan, because I don't have it, and it can only cause trouble for Dish customers who don't have it, because it's liable to cause a lot of programming disputes that might get channels pulled. I mean, I don't want to lose NBC just because Dish and NBC are in some sort of a dispute over a device I can't afford.
That's the thing, the vast majority of Dish's customers don't have a hopper. So, if they lose channels, they won't see it as Dish defending their right to not have to watch commercials, since they'd have to watch commercials regardless, they'll just see it as Dish losing another channel they enjoy and have to pay for whether they actually get it or not (Not like the package prices are going to go down).
Might be a smart move for Dish, if they are really going to push this to the point where they lose channels, to create some customer "buy in" by giving away hoppers (Well, really giving away free rentals- because I'm sure they'd want the thing back if you cancelled service). If I had the blessed thing and lost a channel because some network didn't like it, I might be more patient and think Dish was fighting the good fight. If Dish says instead, "You can't have one unless you pay like $500 for the hopper and HD equipment, plus an extra $6-$7 a month for DVR", which is I think essentially what they are doing now (Some customers can get it as cheap as $100, but others it costs as much as $900 I'm reading, and then if you don't have HD, you have to pay for that equipment, too, I'd imagine, unless you have great credit), I'm going to be really ticked if I lose channels over something I don't have and can't reasonably find a way to get. Heck, even the 2 year commitment thing is an issue for me these days- I don't want to commit long-term to a company that's always losing channels, because if they lose one that's really important to me, it creates a problem I can't fix.