An few examples of common modulations used:
Radio: "AM" (Amplitude Modulation) and "FM" (Frequency Modulation).
Digital OTA TV: "8VSB" (8 level Vestigial SideBand).
Digital Cable TV: "64 QAM" (64 Quadrature Amplitude Modulation) or "256 QAM" (256 Quadrature Amplitude Modulation).
Satellites: "QPSK" (Quadrature Phase Shift Keying), "8PSK" (8 level Phase Shift Keying), and some other.