Why wouldn't companies like CBS create cable/satellite channels for their old/classic TV shows?, so they would be available to a lot more people..rather than go the subchannel route..in the UK BBC have a channel called GOLD that showcase all their classic dramas and comedies
WHAT IS GOING TO BE THE FUTURE OF SUBCHANNELS ?
- Thread starter boba
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The main reason is that the networks, in general, do not own the rights to their old programs. Most of the time the networks do not produce the programs, they buy the first run rights. In the rare cases when the network-owned production company produces a program for the network and the network retains the rights to the program (some are actually sold to competing networks), it sells the syndication rights to others. SoapNet was an ABC attempt to get some mileage from its old shows. We saw how well that worked 
Think you'll vind that the business 'model' in the UK is a LOT different than in the US. There's more money to be made in selling the rights to old shows. There's more expense if they create a subchannel (IMHO).
Also, I think the subchannel is viewed as an alternative route to get on cable... yes, it won't help with satellite carriage, but in many areas it seems like the cable companies have agreed to carry about 3-4 subchannels from every major network affiliate. My guess is, in part, this is something they agree to do, in order to also get retransmission consent for the major affiliate station. So if you're a local station or even a national network, the subchannel gives you a route to cable without having to directly deal with the cable companies to do so. A similar thing exists in the non-commercial world. PBS stations were given carriage of up to 4 subchannels (so long as they didn't 100% duplicate existing programming) on all major cable systems.
NOTIFICATION OF STATION OFF-AIR-WLEP-LD-Erie,Pa.
THE ASSIGNMENT OF WLEP FROM HAPA MEDIA PROPERTIES, LLC TO LOCUSPOINT WMKE LICENSEE, LLC (SEE BALDTL-20140728AAY) RECENTLY WAS CONSUMMATED. THE STATION IS NOW DARK AND, ABSENT FURTHER AUTHORITY, WILL BE FOR A PERIOD OF NOT MORE THAN 30 DAYS TO APRIL 12, 2015, WHILE THE STATION IS BEING TRANSITIONED PURSUANT TO THIS ASSIGNMENT.
Its to bad low power stations were offered no protection from the Govt. bandwidth grab except to sell out to companies like Locuspoint so the bandwidth can be sold at the upcoming auction this summer.
THE ASSIGNMENT OF WLEP FROM HAPA MEDIA PROPERTIES, LLC TO LOCUSPOINT WMKE LICENSEE, LLC (SEE BALDTL-20140728AAY) RECENTLY WAS CONSUMMATED. THE STATION IS NOW DARK AND, ABSENT FURTHER AUTHORITY, WILL BE FOR A PERIOD OF NOT MORE THAN 30 DAYS TO APRIL 12, 2015, WHILE THE STATION IS BEING TRANSITIONED PURSUANT TO THIS ASSIGNMENT.
Its to bad low power stations were offered no protection from the Govt. bandwidth grab except to sell out to companies like Locuspoint so the bandwidth can be sold at the upcoming auction this summer.
WLEP had been on life support when RTV, Tuff and PBJ went off KU Band. That is how Kevin was getting the feeds
Kevin got a nice profit
WLEP-LD Erie, PA (DMA Rank #149 ) has been sold to LocusPoint Networks (Bill deKay, Ravi Potharlanka) for $2.5 million from Hapa Media Properties, LLC (Kevin Joel Bae, President).
and when he bought it
"A small deal for a small station is going down in Erie PA. WLEP-LP is moving from KM Communications to Hapa Media Properties for $17K, to be paid in two equal payments within a week of one another before the month of February is out. The seller belongs to Myoung Hwa Bae, and the buyer is headed by Kevin Joel Bae."
Kevin got a nice profit
WLEP-LD Erie, PA (DMA Rank #149 ) has been sold to LocusPoint Networks (Bill deKay, Ravi Potharlanka) for $2.5 million from Hapa Media Properties, LLC (Kevin Joel Bae, President).
and when he bought it
"A small deal for a small station is going down in Erie PA. WLEP-LP is moving from KM Communications to Hapa Media Properties for $17K, to be paid in two equal payments within a week of one another before the month of February is out. The seller belongs to Myoung Hwa Bae, and the buyer is headed by Kevin Joel Bae."
Sounds like a nice profit!
DRCars
Holy Molly! I should have bought it. That is actually affordable. But...I suppose you have to go on air to keep the license and that would cost some $.
DRCars
Unless you immerse yourself in old stuff, it is difficult to attract younger (more marketable) viewers to oldies because they simply can't figure out why people don't use cell phone triangulation to track down perps. Even a bag phone will perplex most under the age of 35.
There is such a thing as just too dated and crime dramas don't hold up very well in particular due to the changes in technology.
There is such a thing as just too dated and crime dramas don't hold up very well in particular due to the changes in technology.
The idea that a younger audience is more marketable is a myth. Statistics, actual statistics, show that the largest spenders of disposable income is the group born between the end of WWII and 1964 (Baby boomers) by a significant margin. For instance, there was a study done that showed that the oldest person shown in a new car commercial in 2014 was 28. However, the baby boomers accounted for the largest segment of new car sales at 38% with an estimated growth of 17% in 2015. Consumers born between 1965 and 1976 accounted for another 24%. That means 62% of purchasers were 40 or older. Statistics also show that the fastest growing consumer age group is those age 40 and older. The notion that baby boomers are "empty pocket" consumers is a full-fledged myth. There has been a significant shift in the marketplace in the past few years and unfortunately marketing hasn't stayed up with that shift.
As far as attracting younger viewers, or any viewers for that matter, a well written and acted script will hold it's own and crap will still be crap no matter how current or dated the technology.
As far as attracting younger viewers, or any viewers for that matter, a well written and acted script will hold it's own and crap will still be crap no matter how current or dated the technology.
It makes more sense to want to impress the group with the most disposable income, dontcha think? What good does it do to impress a younger audience if they don't have the money to buy what you're selling? Oh sure, you've convinced them that they want what you're selling, they just don't have the money to buy it. Counts for naught.
Old folks like us are pretty much set in our ways. Though we are the larger part of the market, we know what deodorant, coffee, toothpaste, or other incidentals we we are going to purchase, and no commercial is going to change that. To a lesser extent, we are set in our ways about cars, appliances, and other big ticket items too. When "we" don't know about technology, we will ask a younger person who will influence what we buy. People who buy commercials know this. They are selling to those that are most likely to be influenced to like their brand for the rest of their lives. We are just casual bystanders who may get caught in the net, but are generally immune from the influence.
Speak for yourself. I'm still teaching all aspects of computing to young 'uns.
I am AMAZED at how little some of these folks know, just a few years out of school. Heck, we had to replace a public keyboard because some letters had worn off! Think about it.
Sadly, we have to let some decent techs go, because they couldn't master a Win 7 tablet for dispatch and job reporting. Even worse, we have to walk guys thru EVERY DAY on how to process a credit app (only 3 choices) or even how to run a credit card! I see no increased abilities in the younger ones.
We can only dumb things down so far!
I am AMAZED at how little some of these folks know, just a few years out of school. Heck, we had to replace a public keyboard because some letters had worn off! Think about it.
Sadly, we have to let some decent techs go, because they couldn't master a Win 7 tablet for dispatch and job reporting. Even worse, we have to walk guys thru EVERY DAY on how to process a credit app (only 3 choices) or even how to run a credit card! I see no increased abilities in the younger ones.
We can only dumb things down so far!
I do not. I think the best value comes from advertising to those who are most likely swayed now. When they get to be the big spenders, they'll already be on the teat.
The problem with the broadcast TV model depending on ads, is that more and more people are learning what a DVR is, and why there is a skip forward button on the remote. Some have even learned about autohop. What revenue source will they depend on on a decade from now when no one watches their commercials?
But what is ATSC 3 and what will it do to the TiVo I was thinking about buying soon?
But what is ATSC 3 and what will it do to the TiVo I was thinking about buying soon?
I do not think you really have to worry, as long as you view the TiVo as a 5 year solution. Look at how long it took TV stations to get the equipment and get set up for the original ATSC standard. 5 years from now it may be a different story...
If ION would go subchannel in markets its not in the cable/satellite would suffer....
Right on. Imagine living in a DMA with no subchannels and you have to watch the stupid stuff on Cable (DRAMA QUEEN Networks) and the major affiliates.Someone should pick up V and Logans Run. I need some cheese with my Tostitos.
and more Campy stuff please, those were the good ol days of TV.
So sick of these mindless cell phone generation peoples with their idiotic reality shows.
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