HanoverPretzel said:If Dish really wanted to, I am sure they could call up Versus (or NBC) and say "Hey, we want to make Versus available to more of our subscribers, is it alright if we do that so long as we pay you the same price per subscriber, with more subscribers?" and the response would probably be "Deal!" because it would raise their direct revenue from Dish plus the rates they can charge to advertisers (with the channel having more potential viewers). I'm sure contracts can be renegotiated with both parties' consent. Versus/NBC could conceivably say no or ask for a higher price per subscriber, but Dish could certainly ask.
I fail to see why Dish would do this. I'd imagine they are paying Versus more per sub since it is in a higher tier than they would otherwise pay if it was in a lower tier (more subs = more advertising revenue for the channel). I would think that Dish would only drop the channel to a lower tier if they could do so without greatly increasing the costs of providing the channel (or at least mitigating some of those increased costs).
Parties can always renegotiate contracts, but such a move must make sense to both parties for it to gain any traction.
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