LATROBE, Pa. ? The Steeler Nation was officially introduced to its newest member today when the team announced the name of its new mascot at the club's training camp at Saint Vincent College in Latrobe, Pa.
Steely McBeam was the winning entry among more than 70,000 names submitted by Steelers fans around the world. He is a contemporized version of the former Steelers logo, a steelworker, representing Pittsburgh's rich history in the steel industry. The logo was used during the 1950s and '60s.
"We're excited to announce 'Steely McBeam' as the name of our new team mascot," said Steelers President Art Rooney II. "It was a difficult decision and we received many deserving entries, but we expect him to be a favorite among our youngest fans."
Steely McBeam will regularly participate in the team's many charitable programs and other club-sponsored events. He will also be visible throughout Heinz Field during Steelers games.
Official site of the Pittsburgh Steelers - Article
Maybe the worst thing the Steelers have EVER DONE.
Art Rooney must be turning in his grave.
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