If customers pay, dish will find new fees - it makes good business sense for them. They also try to figure out the maximum fee they can charge such that the most people will pay it. Dish learns based on what we do with our wallets. It is useful to look at the bigger picture when we make a decision to pay or not pay these fees.
I agree with this fully, and to me they are doing nothing more than what most successful businesses do, trying to generate new income streams. I see no problem charging fees for new features and having the option to choose if I want them or not. I want more channels, so charge me a fee to upgrade. I want a DVR, so charge me a fee above and beyond a standard box. I want more storage, I'll pay a fee for this option. If I don't want any of these options, I won't pay for them and I'll have a much cheaper bill each month.
As for the $40 fee for more storage space, I don't see how I'm paying for it 3 times like you mentioned. I pay a DVR fee for having the option to record programming. I don't want to use the extra space on the internal drive so no fee for me. But I will pay the add-on storage fee. So in my eyes I'm paying a one time fee of $40 for unlimited storage.
Nothing in life is free.
Now would I have rather seem them not charge a fee, sure. But they need to make money to be successful and continue to develop new hardware, software and ways to get us more high quality channels. So I'll pay the fee.
And everyone has the right to their opinion around here, I think I just needed to vent because 90% of the comments about the add-on storage seem to be complaints about price. I'm happy it has finally arrived and have two 500gb harddrives ready come August 15th.
Nothing in life is free.