I broke down and got one because we are giving up cable, and we are in a basement apartment without a balcony, so fta is out of the question.
It's a pretty nifty little device. The real neat stuff is in the private channels if you can find the the codes for them. I bought my Roku from Walmart on Sunday and have started the journey. There really needs to be a What's On there section for Roku since it's very similar to the same sort of issue that the FTA folks have.
Here's the channel codes I've found on various forums and online lists so far:
1080p Showcase 1080p
ABC Australia ABCAU
Al Jazeera ALJZ
Aljazeera EA7NG
American Movie Classics: 71B0Y
AnomaliesTV: XM7EG
AP’s Top News Headlines Screensaver BRYKR
Archive Classic Movies: WSW1P
Archive.org: NMJS5
AvalonPC YW0AS
Badpuppy bptv69
BBC BBCN
BBC SGWTZ
BBC World News BBCN
BYUtv BYUTVBETA
CBC CBCPOD
Chaneru SHZFF
Chaneru 0.4: EXPEL
Channel9 channel9
Charlie Rose charlierose
Christian Video Pix DKHAU
CNN RBFA1
CNN International CNNI
Democracy Now! DEMOCRACYNOW
Dmedia IPTV FUWMW
Earth-Touch HD 03VG9
EroticVision.TV IBRYL
EroticVision.TV – Gay HOMO
EroticVision.TV (Adult): IBRYL
Filmon FilmOn
FlickStream TV WVS3B
Food Network Nighttime FNNIGHT
France 24 G54GC
Funny or Die IU1VY
G54GC France 24
Gabby Beta gabbybeta
Google Maps GMAP
Google Voice: NXFBW
HGTV HGTV
HSN HSN
Hubblecast HD: 9OFQX
Hungrynation HUNGRY
Indy Mogul FILMY
Instant Watch Channel Lite J8XB5
ITunes Podcasts ITPC
IPTV My Way IPTVMYWAY
Jupiter Broadcasting ARB6K
Justin.TV JustinTV
Kelby TV kelby
Last.FM: X0MCZ
LDS Video Podcasts: TMLJW
LED Clock Screensaver QZB4N
LinkTV LinkTV
LinkTV LinkTV
Live TV Streams livetvnow
Mormon Channel byurocks
Movie Splash moviesplash
MRC TV MRCTV
Mummy Box livetvnow
NASA TV (Private): HIBMX
NHK World NHK
Nowhere Forecaster GIN8E
Nowhere Porn 32ZUX
Nowhere TV/Pod TV H9DWC
Nuod Tayo TV K49NL
Onion News Network ONN
PBS PBS
PBS PBS
Phoenix Traffic 9MQBZ
Picasa Web: NEJXJ
Pink Label pinklabel
Pink TV (Adult): CJ3Y4
PlayOn Personal MYPLAYON
Plex PLEX
Pod TV: H9DWC
Positive Peak Radio & TV MNYVP
PressTV ASV5R
Pub-D-Hub: ZFJB5
RadioReference.com ENGBH
Re/Max: G8VAR
Red Bull Sports REDBULLTV
RETRO TV MRCTV
Revelation TV revelationtv
Rohin RISHAB
Roksbox: P1KWQ
RT America RTAMERICA
Russia Today America RTAMERICA
Russia Today News English RTNEWS
Russia TV VXRTU
Russian Channels / Live TVTEKA
sarnav sarnav
SCMDL (secretly branded) Channel: CAFEH
Simple Weather: IFUIN
snagfilms YTIYX
Soundcloud LITE SCROKUBW
StraightCollegeMen.com Channel HWTIC
SubsonicTV
Latest Release | SubsonicTV
sunimi.com SUNIMI
TackleBox FISH
tagesschau K8BVY
TED Talks LORYR
Teletica Canal 7 Costa Rica 9RRFU
Television Shopping Channel TVS
TERRA Nature of our World F3SIG
The Onion News Network ONN
This is my next ThisIsMyNext
TikiLive TV tikilive
Traffic Cam demo 9MQBZ
TV.com TVCOM
TVTEKA.com – Russian Live / Timeshift tvteka
Twitter Screensaver V8MRS
Universities of California TV UCTV
USB Media Browser: KGULU
Ustream: IN4DN
USTVnow ustvnow
USTVNOW.COM USTVNOW
VibesWorkshop ZZTGX
Viddler Viddler
Videobox Player F6D9K
Weather Radar radar
WineUpTV WineUpTV
Woot BPPIM
Woot: BPPIM
YouPorn SKOX7
YouTube B8VVK
Youtube: B8VVK
YUi Theater yui
WASHINGTON BANGLA RADIO MUQXX
retrovision retrovision
I'm keeping updates to this list over at
Roku Channel Names and various Podcast urls « Jeff Thomann's Blog if I add anymore updates. I might not add more updates there since I really don't want it all dissappearing like fta clear channels have a tendency to do sometimes... But really, this is a bit different than fta since a lot of this stuff is podcasts that the providers are actively sending out to the world. There's also a lot more channels than the above in the 'channel store'. Unfortunately, the cheap walmart version of the roku can only hold around 30 channels in the main menu at any time - give or take 10 or so, depending on which channels you use and how much memory they use. The one you can buy online for twice the cost of the walmart one holds about twice as many since memory is twice as big, but really, since everything is stored in channel store after you enter the private channel codes, and you can swap stuff in and out of the store and main menu any time, that's not that big of a deal. Supposedly they are working on figuring out a way to work around that memory limit in the near future.
I've got Playon from a few years back and am working on downloading all the plugins for it too. Playon lets you get hulu without huluplus. Roku can't do youtube or hulu itself without the huluplus because google is pushing for google tv and hulu is trying to break any system that delivers the free hulu on to a real tv. You can do netflix on roku too, but we probably won't since there's plenty of other stuff out there. Just having the ability to have winamp type channel for radio without using cpu cycles on the computer makes roku worth the price imho.