It could be the current, say H3, was not designed with optimization for handling several high quality streams from the internet to multiple clients. The new equipment would, in theory, be able to do this with far more streams, far more reliably, and with the latest more bandwidth rich MoCA 2.5 that offers 2.5Gig (up from MoCA 2.0's 1Gig that is the MoCA used for the H3).
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All the latest tech in a new box means a truly robust, highly capable, mega-multistream of channels from the internet with far more bandwidth of MoCA 2.5 to provide a solid performance with far less hiccups that customers would expect. Trying to do this on a grand scale with the now older tech H3 would just create a diminished and frustrating experience. So, such an add-on component that works with the H3 is probably a more cost effective way or "upgrading" the H3 and the H3 experience. Keep in mind the Roku's and Fire TV's are designed to be CHEAP and, therefore, have limitations such as MULTI-streaming. Dish needs a far more complex box that likely will attempt to mimic the current MVPD experience, but designed to work WITH a Hopper or other latest models of Dish sat boxes to achieve this.