I went into chat last Thursday to see what I was eligible for. They offered it to me for half off for 6 months ($5.50), but since I was only on the 120, I needed to move up to 120+ for $5 more per month. Through some creative negotiating, I got them to offer me half off my premiums (HBO, SHO), which effectively made them $10 less than their 2-premium-bundle cost. In the end, my bill is 50 cents more a month through the football season. I'll take the Red Zone Channel for that price!