TBarclay said:What's wrong with "suck?" Isn't that what a vacuum cleaner does?
Yes, sorry, there was no "sarcastic smiley". I should have pointed that out in my post. I still think its kinda lame for them to use suckfreetv.
TBarclay said:What's wrong with "suck?" Isn't that what a vacuum cleaner does?
Yes it is Dish Networks real page. I got an email from them this morning when I mentioned the site looked terrible telling me to try refreshing.I just looked, and I swear this is a hack job. no way dish did this, the transparent images are blurry, the design is horrible
Purogamer said:I just looked, and I swear this is a hack job. no way dish did this, the transparent images are blurry, the design is horrible (refreshing did make it change, even though it was the first time I went in a few days). There's just no way that Dish would be using the word "suck" so much, we all know who will get offended by this, the very people they covet for charlie chat guests...
It doesn't make any sense at all...Please, Nobody try to login on that site for a few days...
GaryPen said:The word "suck" is certainly not offensive, unless one is caught up in this weird 17th century puritan fad spreading like cancer in this formerly progressive nation. But, it is indeed a somewhat childish, and certainly unprofessional word and campaign for a company the size and status of Echostar / Dish Network.
SAEMike said:Oh good Lord, I'm going to say it. . .
I agree with Gary <sigh>
Dear DISH Network Retailer,
Today we begin an exciting new chapter of DISH Network with the launch of “Better TV for all.” You will see this rallying cry as we start new TV and print ads, plus a new entertaining micro-website. We want you to know what is launching today, and the support available to help you get involved in this aggressive and fun campaign. Be sure to watch the August 18th Retailer Chat for full details.
BETTER TV FOR ALL.
As DISH Network continues to compete, and Pay-TV services are seen as more of a commodity, we need to look at what will separate us from the competition – we need to create a sustainable competitive advantage. We need to clearly define who we are in the marketplace. To that end today we are unveiling the DISH Network brand relaunch under the banner “Better TV for all.”
“Better TV for all” is our new positioning statement. We want to emphasize to the consumer that we are the champions of better TV and we are dedicated to the relentless pursuit of making TV accessible and affordable for everyone; Better TV at a Better Value with top-rated customer service.
Our aggressive new campaign and positioning statement of “Better TV for all” will remind people of how unhappy they are with their current Pay-TV service and that when it comes to their TV entertainment, they DO have a choice. “Better TV for all” means that consumers can count on DISH Network to provide TV at a:
· Better Price
· With Better Service
· And far Better Technology
MARKETING MATERIALS
To get our new message out, we need to break through the clutter in the marketplace. We want to create buzz and snap cable customers out of their inertia so they understand DISH Network really is better and that it’s worth their effort to make a change. Starting today we are launching our new and fun advertising campaign, “Does Your TV Suck?” The campaign is a light-hearted effort to get cable customers to consider why they are still staying with TV that literally sucks.
We kicked off the effort with new TV ads and a new entertaining website – www.suckfreetv.com. Suckfreetv.com pokes fun at TV that sucks and helps create awareness about DISH Network. On the site you can view our new TV ads and play an interactive game. The benefit of this site is to broaden the reach of our new campaign via the Internet. This “viral advertising” also includes e-mails to existing customers and employees. Please take the time to visit this site and also encourage employees, customers, friends and family to check it out.
I couldn't have described it better myself...Scott said:... This “viral advertising” ...
It looks PhotoShopped. It also looks stupid.Scott Greczkowski said:You think its bad, take a look at the print ads coming out (2 are attached in PDF format) I feel sorry for the poor cat in one of the ads. I wonder if they had the humain society there when they shot that ad.
Nah. I prefer showing my junk.Scott Greczkowski said:Do I see a new signature line coming?
Scott Greczkowski said:You think its bad, take a look at the print ads coming out (2 are attached in PDF format) I feel sorry for the poor cat in one of the ads. I wonder if they had the humain society there when they shot that ad.
Jeez. Talk about a Dish apologist. Denial ain't just a river in Egypt. It's the Emperor's New Website.kavula said:I rather like their new orange/grey color theme and new website. It is different and unorthodox from the red they have always used, but it looks alright. The new logo is rendering great and looks alright (not much different). The main content of all the pages have stayed the same, but their new design, I think, makes it more manageable and navigable.