DIRECTV unlikely to keep NFL Sunday Ticket
- Thread starter Scott Greczkowski
- Start date
- Latest activity Latest activity:
- Replies 4K
- Views 376K
- Status
I still think there is a need for local content… local/regional news bureaus for the national networks, locally produced content, including sports, etc.
I also think there is a desire for linear channels, so content will be available over live channels and on demand in the apps. This is happening in Peacock and Paramount Plus now.
Paramount Plus currently includes the local affiliate in through their app.
But, for the most part, the current broadcast network/local affiliate model is in trouble.
Of course, the issue here is how that will affect the NFL, particularly in regard to out-of-market availability of regional games. What happens if there is no longer a local outlet for regional games?
- Nov 29, 2003
- 15,971
- 20,525
Yep, Amazon was #2 ( and who I still prefer to get it) and Disney was three, until they dropped out when the price became too high.
If none of these work out, my guess is something like the MLB package, where everyone gets it and sold online, companies like Comcast, Dish, etc ( if they want it).
I read that the deal MLB has with everyone is a 60/40 split, with MLB getting 60%, cable companies getting 40%.
Similar to the deal HBO has, but I read that was a 70/30 split.
Not really gonna happen like that..not enough games..not enough revenue generated..its just a freebee package to entice subs..not make money
REALLY ?????Sure. We know technology changes have never eliminated entire industries
That is true now, and not the point.
The NFL should be worried about the future of OTA Fox and CBS. That is their cash cow. Of course, broadcast networks needs sports, that’s some of their most watched shows.
What will the broadcast networks look like in 10 years when the time comes to renew their current contracts?
2021 Broadcast TV Ratings See Huge Drop from 2015 Viewership
One of the most important demographics in entertainment viewership is the 18-49 age range. This is seen as the target audience for, well, just aboutcomicyears.com
Can't believe they actually wrote that headline.
Apple Reportedly Wants Flexibility Over NFL Sunday Ticket Streaming Rights
Apple is rumored to be a frontrunner for streaming rights to the NFL Sunday Ticket package, but CNBC today reported that "existing restrictions...
www.macrumors.com
I think if none of these work out, the NFL offers out-of-market games to Fox/CBS as an add-on to their current deals. Who knows, the NFL may be able to get a few bucks from them for the added rights. That could also be a subscription selling point for Paramount+ and whatever Fox does.
It probably won’t match what DirecTV paid, but given the limitations imposed by the current NFL deals, duplicating Sunday Ticket doesn’t make any sense.
This leaves Fox as the NFL’s biggest business risk. Its the smallest of the networks, doesn’t have a well-established(?) companion streamer, and is more reliant on sports. They’d seem to be the most likely to have issues fulfilling the current deal if they lost local affiliates or needed to go streaming only.
However, some sort of deal with Apple may be useful as a hedge on the future of Fox. Apple could demonstrate feasibility of their model using the Fox games.
Too late for that my friend. Plus, your plea should probably be directed to the folks that are posting the ridiculous claims and not the ones calling them on them.
If Apple requires me to have an Apple phone (Or anything Apple Only) to be able to get ST from them, they will lose alot of potential subs.
Yeah, the need and demand for local news won't go away. But that can be delivered via streaming. Right now, three of my four local news stations live stream their newscasts via one or more free apps that I can watch on my Apple TV. As I say, I don't know if their operations could be profitable as standalone businesses, no longer benefiting from national network content airing before/after their local news, and without getting any subscription revenue. Perhaps in time you'll need to pay a couple bucks to get the full live stream while on-demand clips would be free for anyone.
And, yes, I've been saying for a long time now that I don't think linear channels disappear any time soon, they just become embedded within apps, both free and paid ones. I don't see, though, why Paramount+ includes live local CBS affiliates in the app rather than do what Peacock does, which is just include live NBC content that folks want to watch live: sports and SNL. If Paramount+ included the live sports, news, and late night talk shows from CBS, with the primetime shows on-demand the next day, that would be sufficient. No need to pay their affiliates for the rights to put their 24/7 live stream in the app.
As for the NFL and other pro sports, I don't think "local vs. out-of-market" will be a consideration some years down the road. (In this regard, the new Apple/MLS deal is a harbinger.) You'll probably be able to subscribe to all the games from a single team (wherever they're located) or to the entire league. But I suspect there will still be select games made available for free viewing to encourage broad sampling, which would pull in more paying subs and also generate some additional ad revenue. If they wanted to make a game viewable for free only in each team's local area, streaming apps have ways of determining your geo location. No need to rely on local station distributors for that.
They shouldn't as Apple TV / Apple TV + is available on other platforms, Google TV, Roku etc.
It's Apple TV thats needed, I think, not Apple TV + ....
Edit:
Apple TV is basically an App ...
Apple TV+ is a subscription service
Neither of those little companies could pay the NFL anywhere close to what they want for ST. The only alternative I see to Apple (or another rich tech giant) distributing ST is for the NFL to do it themselves as they're already doing with NFL+.
The tech giants are only going to pay if they can get what they want. DirecTV’s version of ST isn’t what they want. It worked for DirecTV up until a few years ago. But it doesn’t seem to work for Apple or Amazon.
The NFL may have to take what they can get.
That said, if the Apple deal came first, the NFL maybe could have gotten something from everyone else. The Apple deal with MLS seems to allow them to sell non-streaming rights to others.
And, that’s the problem with Sunday Ticket. It was a useful marketing tool for DirecTV, but not enough to stand on its own for the price D* paid. It might have a little value to CBS in Paramount Plus as a selling point, but not as much. Fox isn’t even in that market.
It’s hard to believe Apple didn’t propose to the NFL the same deal they got from MLS, global streaming of all games for more than D* paid for ST. The NFL’s other rights agreements meant that the NFL couldn’t take that deal.
That leaves ST as scraps. Someone can take it home in a doggy bag.
The NFL got 4 or 5 billion from broadcast rights..I don't think you realize that...this is just extra icing on the cake
- Status
