It's a pretty good deal at $40 off their regular price. My old Dell 23" is going to the vacation home and this one is taking its place. Since it's a Samsung, I'm assuming it is an S-PVA panel, so priced lower than the superior S-IPS panels (Apple Cinema Display), but better display quality than a cheap TN panel.
Costco - $199.99 after $40 OFF Samsung 24" Wide LCD Monitor Brightness: 300cd/m2 HDMI
Costco - $199.99 after $40 OFF Samsung 24" Wide LCD Monitor Brightness: 300cd/m2 HDMI