XM TO LAUNCH INNOVATIVE NEW CHANNEL “XMX” ON AUGUST 1
XMX to Showcase XM’s Critically-Acclaimed Original Music Series Artist
Confidential Plus Exclusive Shows Hosted By Legendary Artists Bob Dylan, Tom
Petty, Ludacris, Wynton Marsalis, Quincy Jones and More
Washington, D.C., July 2, 2007 – XM, the nation’s leading satellite radio
service with more than eight million subscribers, today announced the launch
of “XMX,” an innovative new channel dedicated to XM exclusive music
programming. XMX will feature XM’s most popular and critically-acclaimed
original music shows all in one place, including “Theme Time Radio Hour
with Your Host Bob Dylan,” “Ludacris’ Open Mic,” “Tom Petty’s
Buried Treasure,” “In the Swing Seat with Wynton Marsalis,” “Quincy
Jones’ Off the Charts” and XM’s signature performance/interview series
“Artist Confidential,” among others. The channel will launch August 1 on
XM channel 2.
While new episodes of XM’s original music series will continue to air in
their regular timeslots and on their home channels, “XMX” will be
uniquely scheduled in a ‘program of the day’ format designed to provide
listeners with more opportunities to tune in anytime and listen to episode
premieres or catch up on episodes from previous weeks or seasons.
“XMX is the first of its kind, a channel uniquely programmed to meet the
needs of our subscribers and how they use the network. As the leader in
original programming, our subscribers have been asking for a channel like
this and we’re thrilled to bring it to them,” said Eric Logan, XM’s
executive vice president of programming.
XMX will be heard on XM channel 2, beginning at 12:01 a.m. ET on Wednesday,
August 1. More information is available at http://www.xmradio.com/xmx. A
complete programming schedule for XMX will be available online later this
month.
XM plans additional channel lineup enhancements later this summer, starting
with the launch of the Starbucks XM Café channel (channel 45) on August 1.
Starbucks XM Café will bring together the very best of the original XM Café
and Starbucks Hear Music channels to create the highest-quality coffeehouse
music experience – featuring popular programs and live performances from
both channels. In addition, later in August, XM will begin broadcasting
exclusive sports channels for SEC college sports (channels 199 – 201) and
Big 12 college sports (channels 241 and 242), and in September, a news
channel dedicated to 24-hour Presidential election coverage called P.O.T.U.S.
’08 (channel 130).
XMX to Showcase XM’s Critically-Acclaimed Original Music Series Artist
Confidential Plus Exclusive Shows Hosted By Legendary Artists Bob Dylan, Tom
Petty, Ludacris, Wynton Marsalis, Quincy Jones and More
Washington, D.C., July 2, 2007 – XM, the nation’s leading satellite radio
service with more than eight million subscribers, today announced the launch
of “XMX,” an innovative new channel dedicated to XM exclusive music
programming. XMX will feature XM’s most popular and critically-acclaimed
original music shows all in one place, including “Theme Time Radio Hour
with Your Host Bob Dylan,” “Ludacris’ Open Mic,” “Tom Petty’s
Buried Treasure,” “In the Swing Seat with Wynton Marsalis,” “Quincy
Jones’ Off the Charts” and XM’s signature performance/interview series
“Artist Confidential,” among others. The channel will launch August 1 on
XM channel 2.
While new episodes of XM’s original music series will continue to air in
their regular timeslots and on their home channels, “XMX” will be
uniquely scheduled in a ‘program of the day’ format designed to provide
listeners with more opportunities to tune in anytime and listen to episode
premieres or catch up on episodes from previous weeks or seasons.
“XMX is the first of its kind, a channel uniquely programmed to meet the
needs of our subscribers and how they use the network. As the leader in
original programming, our subscribers have been asking for a channel like
this and we’re thrilled to bring it to them,” said Eric Logan, XM’s
executive vice president of programming.
XMX will be heard on XM channel 2, beginning at 12:01 a.m. ET on Wednesday,
August 1. More information is available at http://www.xmradio.com/xmx. A
complete programming schedule for XMX will be available online later this
month.
XM plans additional channel lineup enhancements later this summer, starting
with the launch of the Starbucks XM Café channel (channel 45) on August 1.
Starbucks XM Café will bring together the very best of the original XM Café
and Starbucks Hear Music channels to create the highest-quality coffeehouse
music experience – featuring popular programs and live performances from
both channels. In addition, later in August, XM will begin broadcasting
exclusive sports channels for SEC college sports (channels 199 – 201) and
Big 12 college sports (channels 241 and 242), and in September, a news
channel dedicated to 24-hour Presidential election coverage called P.O.T.U.S.
’08 (channel 130).
