M
mikehdtv
Guest
Original poster
New research from The Diffusion Group suggests that satellite HD=20
services will boom despite the impending failure of VOOM.
Just as direct broadcast satellite (DBS) video service providers=20
raised the bar with PVRs, expanded satellite HDTV offerings will=20
provoke cable companies to respond in kind. A new report from Dallas-
based research consultancy The Diffusion Group predicts that=20
DirecTV's recent announcement to deploy four new HD-capable=20
satellites over the next few years will spur cable competitors to=20
rapidly increase their HD offerings.
At the same time, and despite this new energy among DBS players,=20
upstart satellite and direct-terrestrial-television provider VOOM=20
will likely be reduced to licensing HD content, be absorbed by=20
another HD producer, or declare bankruptcy by year-end 2005.
"With DirecTV expanding its HD offerings with four new satellites,=20
the Company will have the capacity to deliver 1,000 additional local=20
and high-definition channels as well as 150 national high-definition=20
channels," says Scott Kipp, contributing analyst with The Diffusion=20
Group. "This will put DirecTV in an excellent position to grab a=20
significant portion of the 70 million U.S. households that will=20
be "HDTV-ready" by 2007."
Conversely, HD upstart VOOM is doomed. VOOM's recent SEC filing was=20
intended to prepare Rainbow Media (the parent company and subsidiary=20
of Cablevision) for spin-off as a separate company with its own=20
publicly traded stock. The spin-off was originally scheduled for=20
September pending SEC approval. Somewhat interesting was=20
Cablevision's claim that only by spinning-off Rainbow Media will=20
Cablevision be able to "reverse this trend and grow our customer=20
base quickly and significantly."
The VOOM service =96 launched less than one year ago =96 has attracted=20
only 29,000 subscribers, far short of the 200,000 pledged for year-
end 2004. After the company announced price increases and a=20
reduction in equipment subsidies during Q2 2004, subscriptions=20
decreased and churn increased. VOOM posted losses of $36 million in=20
Q1 2004 and $61.6 million in Q2 2004. Q3 2004 losses are expected to=20
exceed $80 million.
Full story at:
<http://www.emediawire.com/releases/2004/9/emw158048.htm>
------------------------ Yahoo! Groups Sponsor --------------------~-->=20
Make a clean sweep of pop-up ads. Yahoo! Companion Toolbar.
Now with Pop-Up Blocker. Get it for free!
http://us.click.yahoo.com/L5YrjA/eSIIAA/yQLSAA/EyMolB/TM
--------------------------------------------------------------------~->=20
=20
Yahoo! Groups Links
<*> To visit your group on the web, go to:
http://groups.yahoo.com/group/VOOM/
<*> To unsubscribe from this group, send an email to:
VOOM-unsubscribe@yahoogroups.com
<*> Your use of Yahoo! Groups is subject to:
http://docs.yahoo.com/info/terms/
=20
services will boom despite the impending failure of VOOM.
Just as direct broadcast satellite (DBS) video service providers=20
raised the bar with PVRs, expanded satellite HDTV offerings will=20
provoke cable companies to respond in kind. A new report from Dallas-
based research consultancy The Diffusion Group predicts that=20
DirecTV's recent announcement to deploy four new HD-capable=20
satellites over the next few years will spur cable competitors to=20
rapidly increase their HD offerings.
At the same time, and despite this new energy among DBS players,=20
upstart satellite and direct-terrestrial-television provider VOOM=20
will likely be reduced to licensing HD content, be absorbed by=20
another HD producer, or declare bankruptcy by year-end 2005.
"With DirecTV expanding its HD offerings with four new satellites,=20
the Company will have the capacity to deliver 1,000 additional local=20
and high-definition channels as well as 150 national high-definition=20
channels," says Scott Kipp, contributing analyst with The Diffusion=20
Group. "This will put DirecTV in an excellent position to grab a=20
significant portion of the 70 million U.S. households that will=20
be "HDTV-ready" by 2007."
Conversely, HD upstart VOOM is doomed. VOOM's recent SEC filing was=20
intended to prepare Rainbow Media (the parent company and subsidiary=20
of Cablevision) for spin-off as a separate company with its own=20
publicly traded stock. The spin-off was originally scheduled for=20
September pending SEC approval. Somewhat interesting was=20
Cablevision's claim that only by spinning-off Rainbow Media will=20
Cablevision be able to "reverse this trend and grow our customer=20
base quickly and significantly."
The VOOM service =96 launched less than one year ago =96 has attracted=20
only 29,000 subscribers, far short of the 200,000 pledged for year-
end 2004. After the company announced price increases and a=20
reduction in equipment subsidies during Q2 2004, subscriptions=20
decreased and churn increased. VOOM posted losses of $36 million in=20
Q1 2004 and $61.6 million in Q2 2004. Q3 2004 losses are expected to=20
exceed $80 million.
Full story at:
<http://www.emediawire.com/releases/2004/9/emw158048.htm>
------------------------ Yahoo! Groups Sponsor --------------------~-->=20
Make a clean sweep of pop-up ads. Yahoo! Companion Toolbar.
Now with Pop-Up Blocker. Get it for free!
http://us.click.yahoo.com/L5YrjA/eSIIAA/yQLSAA/EyMolB/TM
--------------------------------------------------------------------~->=20
=20
Yahoo! Groups Links
<*> To visit your group on the web, go to:
http://groups.yahoo.com/group/VOOM/
<*> To unsubscribe from this group, send an email to:
VOOM-unsubscribe@yahoogroups.com
<*> Your use of Yahoo! Groups is subject to:
http://docs.yahoo.com/info/terms/
=20