The name "20th Century Fox Television" is no more

[TheKrell]

Disney (DIS) announced on Monday it would be rebranding one of its TV studios, 20th Century Fox Television, as 20th Television. Why why why?

 

[wormil]

The whole studio has jumped the shark.

 

[harshness]

Perhaps the bigger question is why not 21st Television?

 

[Jimbo]

I think 20th Century Television or 21st Century Television .... would have sounds better ..

Or how about "21st Century TV."

 

[TRG]

Perhaps the bigger question is why not 21st Television?

Hah, I was thinking the same thing.

 

[Foxbat]

Maybe someone at Disney was a fan of the Gerry Anderson show produced by Century 21 Pictures and didn’t want the chance that “21st Television” might be too close for the lawyers?

 

[mackie99]

Disney (DIS) announced on Monday it would be rebranding one of its TV studios, 20th Century Fox Television, as 20th Television. Why why why?

I liked the headline from theverge.com -- love the play on words.

Disney has no Fox left to give as it renames TV studio to 20th Television

 

[SamCdbs]

Branding. A split trademark is no trademark. Remember all the butthurt conspiracy theorists who were all upset about the ATT-TW merger, not understanding that Time Warner Cable was a totally different company unrelated.

I am surprised that Sinclair is still using the Fox Sports - geography brand name.

 

[Justin Hill]

What's crazy is that the majority of the 210+ markets with FOX network affiliates still use the searchlights in their logos, while the entertainment assets Disney acquired also use searchlights in their logo...