Almost five years after a rebrand that abandoned the Sci-Fi moniker and enraged fans, NBCUniversal brass is aware that its attempt to lure a broader audience might have lost it some clout in the increasingly lucrative genre that shares its former name.
"We want to be the best science-fiction channel that we possibly can, and in some respects, that means going back to the more traditional sci-fi/fantasy that fans often say they feel we've exited," Howe tells THR. "We're going to occupy that space in a way we haven't for the past few years."
hollywoodreporter.com
"We want to be the best science-fiction channel that we possibly can, and in some respects, that means going back to the more traditional sci-fi/fantasy that fans often say they feel we've exited," Howe tells THR. "We're going to occupy that space in a way we haven't for the past few years."
hollywoodreporter.com