Lol, I could sell them for a low profit but I think the installation has to be included in the price so maybe thats why they allow us the profit on it. Having to ship it out would increase the cost as well (shipping from the distributor then shipping to the customer). After seeing the wholesale cost of the 921 I would not be saving as much as I thought I would on the combo getting the tv in addition to the receiver. The additional profit for getting the tv in the bundle is not hardly there especially considering the added shipping costs.