The campaign, expected to be in full force next year, features the fictitious Dr. Jurgen Tittade (he’s on Twitter, by the way!), who pokes fun at a made-up condition called “Can’t Watch Anywhere Pain,” or C.W.A.P.
“Those with C.W.A.P. suffer from the false belief that they can watch live television anywhere, anytime they like. The truth is—they can’t,” Sling Media explains on this web site that serves as a teaser for the upcoming consumer campaign.
The cure for this condition? A Slingbox, of course.
multichannel.com
“Those with C.W.A.P. suffer from the false belief that they can watch live television anywhere, anytime they like. The truth is—they can’t,” Sling Media explains on this web site that serves as a teaser for the upcoming consumer campaign.
The cure for this condition? A Slingbox, of course.
multichannel.com