I think he's wrong about an end to the war. Whatever company gets both a burner and player out there first will probably win. Blu ray already has the burner. I havent seen the HD DVD burner yet. IMO, the ability to burn your own movies will dictate the winner. Of course that will mean ripping software as well. So it may take a year or so to develop. This whole thing is much bigger than merely playing a Commercial disk in a player. The company that realizes that will win. Otherwise it will grow at a snails pace.