If I ran into either one, I would turn into a giddy 10 year old. But having grown up in an area of the country where hockey isn't that popular, I'd say this is a pretty fair statement.
Jordan is by far the bigger and more recognizable of the two. I love hockey, but I wouldn't recognize Lemieux if he hit me with a hockey stick. Jordan's "brand" is one of the biggest across the world, along with Tiger Woods.
You've got a point, Jordan is and always will be more popular, but that has a lot to do with the way they were each marketed.
When Jordan was in the NBA (and it's still this way) the marketed the PLAYERS, the NHL markets the TEAMS.
Out of the Three, Tiger is the most recognizable ....
If all three walked into a bar or wherever, I would recognize all three.
Jimbo
I always recognize Mario when I see him on TV.
[ame="http://www.youtube.com/watch?v=SHJs3VqUpuU"]YouTube - MARIO LEMIEUX top 10[/ame]