Come on HD...you have to admit, this was a tad childish on Lebron's behalf...
Childish? Maybe, if LBJ was the one that made the ultimate call, sure.
However, LeBron is surrounded by some VERY powerful people, both in the PR world and in the Nike world.
I'm just speculating here, but what if that kid had a Adidas jersey, shoes, etc on? Certainly from a marketing standpoint, this wouldn't be good for Nike.
It's not the shame that caused this video to be hid, it was a business move. Pure and simple.