Since you've got me on a roll. If you'll give me the liberty I'll add one more comment.
In a normal manufacturing company with distribution channels, the resellers have a pricing desk where they can get quantity purchase discounts, special incentive pricing, etc. There are programs distributed to the resellers as a whole like the one for the 921 based on certain economic considerations that go into these programs based on economic decisions, quarterly numbers, customer base, end of product life and other factors that drive these special programs and are signed off on by senior management.
I would be embarrassed to be senior executive at dish and release a program like this without taking into consideration the frustration expressed by my retailers and my end user. Especially, because anyone that is even considering a 921 is my "bleeding edge" customer that is both loyal and vocal. You have to protect these people because they invest heavily in your company and will help push you to the next level. The "follower" group will follow the group if the technology is sound and the price is right. This is the point we are at right now.
I also know that there is a customer satisfaction team that should have been engaged on Thursday when Dish figured out that a portion of this group is unhappy.
So, shame on senior management at Dish to not consider the position they have put the reseller in and the backlash they will receive from their loyal customers. A strong channel distribution is fueled by cash. A channel will want to walk through walls for you if they are making money. If not, forget about it - they will push a product where they can actually make a living off of.
A strong company would have after announcing the price drop to the retailers would have followed it up with: As a value to our customers that you have sold 921's to over the last XX months we are offering HD subscription offer free of charge for a period of 1 year and/or programming upgrade". If that was said I believe we would be on a different forum wasting our time
I'm off my high horse but thanks for listening. Just my .02. ken