Here's a proposition for Charlie

[ncted]

http://www.dslreports.com/shownews/ATT-Can-Scrap-Deal-if-DirecTVs-NFL-Rights-Fall-Through-129033

Win NFLST and watch AT&T squirm.

 

[navychop]

I think D* would be doing most of the squirming.

Anyway, I think the key is "... substantially on the terms ..." So if the NFL jacks up the bill too much, the merger is off anyway.


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[KAB]

Charlie would not touch NFLST with a 10,000 foot pole.

 

[Tampa8]

It's a losing deal, Charlie won't and can't. And to what end, to stop the buyout? I'm not seeing any earth shattering industry changes in regards to DISH and that buyout. DISH won't even go back to the very modest (in comparison) MLB package because it lost money.

1 Billion per year to maybe get 2 million new subscribers.

 

[Yespage]

Can't AT&T just buy NFL ST themselves? Probably cost less than $67 billion.

 

[KAB]

Can't AT&T just buy NFL ST themselves? Probably cost less than $67 billion.

They could not/would not until the sale is closed.

 

[TheKrell]

They could not/would not until the sale is closed.

Why not? Because AT&T doesn't have a nationwide TV platform as yet?

 

[dare2be]

Why not? Because AT&T doesn't have a nationwide TV platform as yet?

I think it's the exclusivity of the existing contract with NFLST...until that expires, or AT&T owns DTV, then they can't touch it.

 

[KAB]

I think it's the exclusivity of the existing contract with NFLST...until that expires, or AT&T owns DTV, then they can't touch it.

Bingo!

 

[Yespage]

I think it's the exclusivity of the existing contract with NFLST...until that expires, or AT&T owns DTV, then they can't touch it.

But is NFL ST that big of a draw that they have to buy Directv to get it?

 

[Tampa8]

I don't think that's the point though. It's if they are going to buy Direct TV at the offered price, they want a deal with the NFL in place.

 

[dare2be]

I don't think that's the point though. It's if they are going to buy Direct TV at the offered price, they want a deal with the NFL in place.

This line of discussion was prompted by Yespage's question about why AT&T just doesn't buy NFLST themselves.

 

[KAB]

This line of discussion was prompted by Yespage's question about why AT&T just doesn't buy NFLST themselves.

Because they alone could not justify it without Directv's subs. They want NFLST to be one of Directv's assets that they are investing in.

 

[mike123abc]

I do not think the NFL will sell ST to AT&T without a national footprint.

 

[navychop]

Agreed. Price must be connected to the number of viewers.


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[mike123abc]

Agreed. Price must be connected to the number of viewers.

I am sure there is a guaranteed minimum price, and having far more subscribers makes it a lot easier to sell and spread the cost around with.

 

[Yespage]

I do not think the NFL will sell ST to AT&T without a national footprint.

NFL probably wouldn't care if the price was right.

 

[lakebum431]

I do not think the NFL will sell ST to AT&T without a national footprint.

This! I cannot imagine the NFL agreeing to an exclusive agreement with ATT as is. They must have the ability to offer to everyone OR it wouldn't be an exclusive deal.