Although I can't comment on other Canadian view points, for myself I think it dates back a long time. The thing is I would see commericals about US shows/channels IE TNT, USA, SCI-FI, The movie channels IE HBO, Starz etc and see programming on them that in most cases weren't available in Canada and that the thing that made me mad and I'm assuming other Canadians too.
Though things have changed quite abit from then to now, although you still get those few shows not available in Canada unless you get Dish or Direct on certain channels.
Will Dish & Direct be available "Legally" in Canada iin the future? Who knows, but I dought it.At least for me yes I had to go through a lot to get Dish and paying quite a bit for it consider my package
The Everything Package(largest I believe or I think it is?)
All the extra HD channels(not included in the regular packages)
The French package(wife is Francophone)
and a few others. Paying slight close to $200 US month for it.
Though I can't get some of the features IE PPV
For me I love what I got. For local US nets it really doesn't effect me that much, what I'm more worried about is the others IE TNT, HBO, other channels like that.
But I guess everyone has their own view of taste , so no biggie everyone's in tiled to what they want or like for their TV pleasure.