A new London-based technology firm boasted Thursday that it has a product that could allow direct-broadcast satellite operators such as DirecTV Inc. and EchoStar Communications Corp. to offer two-way interactive services that would allow them to compete with the triple-play bundles of video, voice and data marketed by cable operators.
WiNetworks Inc. said its product would allow DBS operators to integrate their satellite systems with the WiMAX wireless-broadband standard in order to offer triple-play services.
CEO Effi Atad said in a prepared statement that the product “will do for DBS what HFC [hybrid fiber-coaxial] did for cable and will make DBS operators the third and most-effective broadband-access channel to the home.”
The company demonstrated the technology at the International Broadcasting Convention trade show in Amsterdam, Netherlands.
WiNetworks Inc. said its product would allow DBS operators to integrate their satellite systems with the WiMAX wireless-broadband standard in order to offer triple-play services.
CEO Effi Atad said in a prepared statement that the product “will do for DBS what HFC [hybrid fiber-coaxial] did for cable and will make DBS operators the third and most-effective broadband-access channel to the home.”
The company demonstrated the technology at the International Broadcasting Convention trade show in Amsterdam, Netherlands.