Entertainment Studios Launching Six HD Channels On FiOS

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The new HD channels are: Cars.tv, Pets.tv, Comedy.tv, MyDestination.tv, Es.tv, and Recipe.tv - it looks like FiOS TV will be the only one carrying these "Voom-like" channels. Not much detail on the Entertainment Studios website...or Verizon's for that matter.

Source

Entertainment Studios is launching six high-definition channels on Verizon (NYSE: VZ) FiOS TV under a multi-year deal that will program content related to cars, pets, comedy, travel, food and entertainment. The new HD networksCars.tv, Pets.tv, Comedy.tv, MyDestination.tv, Es.tv and Recipe.tv are getting their first run on FiOS in 1080i HD format, but plans call for online and mobile soon as well as expansion to other countries. The Los Angeles-based independent production and distribution company, founded by talk show host Byron Allenm, also sells advertising for 15 TV programs syndicated on broadcast TV stations, broadband and mobile phones.
 
Multichannel News article

Distributors have to carry the whole suite of six services, they can’t cherry pick just a few of them. And content from the six HDTV networks will be available on their own individual Web sites and on mobile, according to Allen.

“Verizon is committed to leading the industry in the scope and quality of our programming with a major focus on HD content,” Terry Denson, vice president of FiOS TV content and programming, said in a prepared statement. “The future addition of these six high-def networks, coupled with our advanced fiber-optic technology, will help to further enhance our FiOS TV offering and will certainly appeal to many of our customers.”

...“Verizon saw us as a way of making a strong statement to the consumers that we are first in class in terms of having terrific HD content and HD networks,” Allen said. “They’re going to use us very well to acquire customers who are pet lovers and car lovers and want another food network and want another comedy channel and travel channel and want choices and options.”
 

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Slow Channels

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