I think Chalie should do a survey of his existing HD customers and see if they would be willing to pay more for an enhanced HD channel Package. If Chalie has 10 Million customers and 10% of them have HD pack (TNT/HDNETx2/DHD/ESPN/OTA_locals) and hallf of that 10% is willing to pay $10 to $20 more a month for a HD Pack+ service that has an additional 21-26 HD channels (Voom21, starz/max/UHD/TMC/encore).
That would be 500,000 HD subs x $15/month increase = $7.5 Million extra a month.
Something to think about Charlie!!!!!!!
To save bandwitdh they could Reduce the Voom21 down to Voom10 (combine the 10 movie chanels down to 2 to reduce repeats/loops, combine Gallery/Auction/Ultra into 1 channel. Monsters, Rush, Rave, Anamania, HDNEWS, Equator, WordSport deserve their dedicated channels! Get rid of Moov dedicated channel and maybe play 3 minute Moov videos during intermision breaks on the movie channels).
VOOM could not get the Sub numbers to make the extended HD program package a profitable business, But with the amount of subs DishNetwork or DirecTV have i can't see why either of them could not make an extended 40+ channel package profitable. I know that i would be willing to pay the extra $10 to $20 a month to Dish or direcTV for an extended higher level of HD service. Charge $10 month for the 5-10 HD channels, and offer an advanced HD service for $20-30 a month.