Well, I know Directv, AAA, and Meijer secretly hate me now because I've been using my fairly new AMEX BCE at those places (and a few others). Hey, I know at the end of the day it's up to the business to decide what to to accept as payment. Big corporations should be able to absorb AMEX's higher fees (which are really only 1.5-2% higher when you compare them with the other big 3 CC's) without any issue. Small businesses are a different story and I can understand why they may not take AMEX. That said, It's also up to the consumer to figure out if AMEX is a good card for them. They may offer the best rewards, but if they're not accepted anywhere you shop, then the card practically becomes useless.