DISH Invites Customers to Deflate the Game Not the Ads

[gdarwin]

PTAT did record the game. If you say no to the commercials the game is played back including commercials.

 

[Stalker]

DISH Invites Customers to Deflate the Game Not the Ads
Release Date:
Thursday, January 29, 2015 7:07 am MST
Terms:

• Products and Services

Dateline City:
ENGLEWOOD, Colo.

• DISH’s exclusive AutoHop feature ‘reversed’ for the biggest ad day of the year

ENGLEWOOD, Colo.--(BUSINESS WIRE)--DISH Network L.L.C. announced today that customers can enable “Reverse AutoHop” to watch just the commercials the day after Sunday’s big game. DISH customers will have the option to enable DISH’s AutoHop™ feature on the Hopper® Whole-Home HD DVR to skip straight to the popular commercials, rather than skip over them.

“This day is about two things: football and commercials, and for good reason -- both are entertaining and our customers love them,” said Vivek Khemka, DISH senior vice president of product management. “We’ve decided to flip our user-enabled ad-skipping feature on its head so customers can watch the ads uninterrupted the next day when everyone is talking about them.”

“We have several clients running Super Bowl ads this year, and DISH’s creative technology means more people will see those ads,” said Bill Koenigsberg, president, CEO and founder of Horizon Media. “Making these entertaining ads ‘appointment watching’ after the game puts the brands front and center for an even wider audience. Regardless of who wins the game, that’s a win for advertisers and consumers.”

Customers can enable the “Reverse AutoHop” feature the day after the game to skip the game and watch the commercials back-to-back. Hopper customers must have the PrimeTime Anytime™ feature enabled for NBC prior to the game. If customers want to re-watch the game, they have that option as well.

Meh! Just as easy to utube SB 49 commercials and see a choice or watch them all.

 

[Stalker]

DISH Invites Customers to Deflate the Game Not the Ads
Release Date:
Thursday, January 29, 2015 7:07 am MST
Terms:

• Products and Services

Dateline City:
ENGLEWOOD, Colo.

• DISH’s exclusive AutoHop feature ‘reversed’ for the biggest ad day of the year

ENGLEWOOD, Colo.--(BUSINESS WIRE)--DISH Network L.L.C. announced today that customers can enable “Reverse AutoHop” to watch just the commercials the day after Sunday’s big game. DISH customers will have the option to enable DISH’s AutoHop™ feature on the Hopper® Whole-Home HD DVR to skip straight to the popular commercials, rather than skip over them.

“This day is about two things: football and commercials, and for good reason -- both are entertaining and our customers love them,” said Vivek Khemka, DISH senior vice president of product management. “We’ve decided to flip our user-enabled ad-skipping feature on its head so customers can watch the ads uninterrupted the next day when everyone is talking about them.”

“We have several clients running Super Bowl ads this year, and DISH’s creative technology means more people will see those ads,” said Bill Koenigsberg, president, CEO and founder of Horizon Media. “Making these entertaining ads ‘appointment watching’ after the game puts the brands front and center for an even wider audience. Regardless of who wins the game, that’s a win for advertisers and consumers.”

Customers can enable the “Reverse AutoHop” feature the day after the game to skip the game and watch the commercials back-to-back. Hopper customers must have the PrimeTime Anytime™ feature enabled for NBC prior to the game. If customers want to re-watch the game, they have that option as well.

Meh! Just as easy to utube SB 49 commercials and see a choice or watch them all.

 

[kdzavo]

I didn't get the reverse Autohop for my recording either, but I found the equivalent in On Demand. Went to On Demand, scrolled down to free TV shows, and the first two options are Super Bowl Ad Compilations, one HD version, one SD. Just goes directly from one ad to the next.

 

[D. Manley]

I didn't get the reverse Autohop for my recording either, but I found the equivalent in On Demand. Went to On Demand, scrolled down to free TV shows, and the first two options are Super Bowl Ad Compilations, one HD version, one SD. Just goes directly from one ad to the next.

Same here.

 

[navychop]

Meh! Just as easy to utube SB 49 commercials and see a choice or watch them all.

HD is better. And how do they handle regional ads? Around here we had some Michael and Son Ads, and they only cover a few states. And got rated #2, I believe. What of ads local to CA? Or <deep breath> Colorado? They might have had some smokin hot ads!

 

[eddie willers]

Didn't work for me either. Maybe it wouldn't/didn't work for the East Coast.

 

[Hall]

Didn't work for me either. Maybe it wouldn't/didn't work for the East Coast.

I'm in Eastern time zone (same as the East Coast) and it worked fine.

 

[charlesrshell]

Worked for me in the Central Zone.

 

[david_jr]

I recorded the auto hopped version onto DVD it played 1 hour 7 minutes.