WRAPUP 1-Americans drop pay-TV; business matures in weak economy | Reuters
The cable industry wants to blame the economy. Perhaps it is the economy that is finally opening peoples eyes and they see that they can get along without cable. OTA networks still have the highest ratings with now clear HD, combined with being able to watch most cable network shows over the internet, could mean that many cord cutters could never return to cable.
I personally have been considering it. I wobble back and forth. I will probably go another year. Even though I can afford it does not mean I do not feel like I am being ripped off now. Right now it is slightly cheaper to subscribe than to buy every episode I watch on cable at $3/episode. Essentially if your bill is $100/month you could buy a $3 HD episode every day, available when you want to watch it in HD without any commercials or pop ups. This of course is assuming you are able to get free OTA (which I know not all can do).
It looks like it is going to be a battle of who loses the fewest subs a quarter between Cable/DBS companies. Gone are the days of 100k+ subscriber additions...
NEW YORK, Aug 2 (Reuters) - Stubbornly high U.S. unemployment, a weak housing market combined with a mature business prone to regular programming blackouts has seen more than 400,000 American homes drop their pay-TV service since the start of the year.
The cable industry wants to blame the economy. Perhaps it is the economy that is finally opening peoples eyes and they see that they can get along without cable. OTA networks still have the highest ratings with now clear HD, combined with being able to watch most cable network shows over the internet, could mean that many cord cutters could never return to cable.
I personally have been considering it. I wobble back and forth. I will probably go another year. Even though I can afford it does not mean I do not feel like I am being ripped off now. Right now it is slightly cheaper to subscribe than to buy every episode I watch on cable at $3/episode. Essentially if your bill is $100/month you could buy a $3 HD episode every day, available when you want to watch it in HD without any commercials or pop ups. This of course is assuming you are able to get free OTA (which I know not all can do).
It looks like it is going to be a battle of who loses the fewest subs a quarter between Cable/DBS companies. Gone are the days of 100k+ subscriber additions...