FOR IMMEDIATE RELEASE
LG Display Takes LCD TVs a Step Further With the Introduction of “Digital Photo TV”
New Digital Photo TV Dually Serves as a TV When On
and a Digital Photo Frame When Switched Off
Seoul, Korea (January 6, 2009) - LG Display (NYSE:LPL, KRX:034220), a leading innovator of
thin-film transistor liquid crystal display (TFT-LCD) technology, today introduced a new concept in
LCD TV panel that allows LCD TVs to be used as a digital picture frame when it is switched off.
LG Display’s 47-inch ‘Digital Photo TV’ allows users to capture their favorite photo, art or a scene from
a TV program and display the image on the screen when the TV set is on standby mode. Users can
even display family photos or a famous painting via the TV screen without hammering a nail on the
wall. This innovative, new concept enhances the home as an interior décor item, providing an elegant
living space.
Also noteworthy, the new Digital Photo TV’s power consumption is only 10 to 15 percent of the level
consumed while watching TV by leveraging the panel’s idle memory instead of external memory
attached to the set when used in digital photo mode.
In-Jae Chung, Executive Vice President and CTO of LG Display, said, “Today’s TV continues to
evolve due to continued developments such enhanced picture quality and slimmer designs. Looking
ahead to the future, we can expect to see next-generation TVs featuring multiple functions. Our new
Digital Photo TV enhances the role of the TV in households—serving as a medium that’s capable of
more than watching TV and playing video games—but also stores consumers’ cherished memories.”
LG Display will showcase its newest cutting-edge display technologies featuring improved motion
picture response time (MPRT), eco-friendly displays and more in a private room at the Bellagio Hotel
during the upcoming Consumer Electronics Show (CES) 2009.
About LG Display
LG Display Co., Ltd. [NYSE: LPL, KRX: 034220] is a leading manufacturer and supplier of thin-film transistor
liquid crystal display (TFT-LCD) panels, OLEDs and flexible displays. The company provides TFT-LCD panels in
a wide range of sizes and specifications for use in TVs, monitors, notebook PCs, and various applications. LG
Display currently operates seven fabrication facilities and five back-end assembly facilities in Korea, China and
Poland. The company has a total of 22,000 employees operating in ten countries around the world. Please visit
http://www.lgdisplay.com for more information.
LG Display Takes LCD TVs a Step Further With the Introduction of “Digital Photo TV”
New Digital Photo TV Dually Serves as a TV When On
and a Digital Photo Frame When Switched Off
Seoul, Korea (January 6, 2009) - LG Display (NYSE:LPL, KRX:034220), a leading innovator of
thin-film transistor liquid crystal display (TFT-LCD) technology, today introduced a new concept in
LCD TV panel that allows LCD TVs to be used as a digital picture frame when it is switched off.
LG Display’s 47-inch ‘Digital Photo TV’ allows users to capture their favorite photo, art or a scene from
a TV program and display the image on the screen when the TV set is on standby mode. Users can
even display family photos or a famous painting via the TV screen without hammering a nail on the
wall. This innovative, new concept enhances the home as an interior décor item, providing an elegant
living space.
Also noteworthy, the new Digital Photo TV’s power consumption is only 10 to 15 percent of the level
consumed while watching TV by leveraging the panel’s idle memory instead of external memory
attached to the set when used in digital photo mode.
In-Jae Chung, Executive Vice President and CTO of LG Display, said, “Today’s TV continues to
evolve due to continued developments such enhanced picture quality and slimmer designs. Looking
ahead to the future, we can expect to see next-generation TVs featuring multiple functions. Our new
Digital Photo TV enhances the role of the TV in households—serving as a medium that’s capable of
more than watching TV and playing video games—but also stores consumers’ cherished memories.”
LG Display will showcase its newest cutting-edge display technologies featuring improved motion
picture response time (MPRT), eco-friendly displays and more in a private room at the Bellagio Hotel
during the upcoming Consumer Electronics Show (CES) 2009.
About LG Display
LG Display Co., Ltd. [NYSE: LPL, KRX: 034220] is a leading manufacturer and supplier of thin-film transistor
liquid crystal display (TFT-LCD) panels, OLEDs and flexible displays. The company provides TFT-LCD panels in
a wide range of sizes and specifications for use in TVs, monitors, notebook PCs, and various applications. LG
Display currently operates seven fabrication facilities and five back-end assembly facilities in Korea, China and
Poland. The company has a total of 22,000 employees operating in ten countries around the world. Please visit
http://www.lgdisplay.com for more information.