Depending on how many ads per hour they have. Some apps are horrible and others not bad at all. I watched CBS News streaming as I missed the OTA CBS National news earlier. The breaks were down right awful. A series of ads after every news item. The ads took up more time than the news!. I tuned out of that after the second story.If its got ads, then it isn't going to be watched on my tv. I have a data cap too even though I have fiber now and not gonna waste data on 20 mins of ads playing each hour. It's either ad free or dvr'd so I can skip the ads or I have my own copy.