Part of the problem is that the content providers _assume_ they will continue to get their increases, and use that to factor in what they pay for programming.. I think ESPN is the worst at this.. ie. they are a merciless negotiator with cable/sat/etc, forcing ESPN to in the bottom-tier and collect from all customers, which in turn allows them to make ever-increasing bids for all the sporting events (there are many events which have moved from broadcast to ESPN), which in turn fuels the crazy athlete salaries.. it will be a very amusing thing to watch if that house of cards ever collapses...
don't get me wrong, I like sports.. I just think the $$ is nuts.
don't get me wrong, I like sports.. I just think the $$ is nuts.