I'll take the Sony OLED every day of the week ....
Each persons set up is different, you have Light to deal with .... your better going the other route.
My 65" Sony A8 has been Incredible for picture and has the built in speakers in the screen, makes a Much better audio performance than most other TVs, keeping in mind, you can't do a whole lot with sound with a less than 1/4 thickness of a lot of these TV's ...
When I got my 77 XBR Master series OLED, it was eye popping, considering that it was replacing a Samsung Plasma which was no slouch at all. Plasma went upstairs to the bedroom, and all the TV's in the house did a round robin.
I came with a free Geek Squad calibration after the burn in period. They recommend 100 panel on hours for the period but I waited until 250 when I called them and had a little over 300 when they showed up. They had ton's of very sophisticated equipment that injected their own signal right into the TV, so no calibration from a DISH or Blu-Ray.
I thought the previous picture was the best I ever saw, he setup new settings the custom area. We switched between the out of the box settings that I was using and used to, to the calibrated settings on both DISH and also 4K Blu-Ray. I had to sit down, least I fell over in amazement! I just got a brand new TV 1 month after buying a brand new TV!
He looked at all the light levels in the room, asked a series of questions like, if we normally watched TV with the shades drawn, which family room lights normally on and if we normally want to see the best picture during the day or evening. Now that's precise.
He calibrated it to evening viewing with our background Family room lights. This was during the day, that night when we put on the Aqua-man 4K Blu-Ray, you couldn't tell where the TV picture started or ended. I walked up looked closely. Couldn't even see the pixels much less any artifacts!
If you get a new TV or even have a current TV and haven't had it professionally calibrated,
throw those home DVD calibration discs away as they use multiple light can color analyzers that they hang from the top of the TV to certain parts. At the end, he left me with a calibration report on what the curves were like before and after plus all the numbers in case I accidentally mess them up.
As a feebee bonus, he also calibrated the 7 year old 65 inch Samsung Plasma.
Same thing. NEW TV!
I made some sandwiches for him, gave him lots of cokes and forced a tip on him for being so nice in doing that. They are not allowed to accept but I stuff it into his pocket. He didn't have to do that. It took twice the allocated time.
Very professional.