The 4K market is still small, but the emerging video format got a big lift last week ahead of the holiday buying season as DirecTV, M-GO and Amazon introduced content offerings or shed more light on their Ultra HD plans.
Beating Comcast to the punch, satellite-TV provider DirecTV became the first U.S. multichannel video programing distributor (MVPD) to launch a 4K service, starting off with a library of 19 pay-per-view movies and documentaries, including Forrest Gump, Star Trek (2009) and Amistad, that sell in the range of $3.99 to $15.99 per title. Initially, access to that library is limited to Samsung Ultra HDTV models used in tandem with DirecTV’s Internet-connected Genie HD-DVR (model HR34 and above). DirecTV is expected to add some live content to its 4K mix in 2015.
Comcast said it is on track to launch its first 4K offering, a streaming app for Samsung Ultra HDTVs, by the end of the year.
multichannel.com
Beating Comcast to the punch, satellite-TV provider DirecTV became the first U.S. multichannel video programing distributor (MVPD) to launch a 4K service, starting off with a library of 19 pay-per-view movies and documentaries, including Forrest Gump, Star Trek (2009) and Amistad, that sell in the range of $3.99 to $15.99 per title. Initially, access to that library is limited to Samsung Ultra HDTV models used in tandem with DirecTV’s Internet-connected Genie HD-DVR (model HR34 and above). DirecTV is expected to add some live content to its 4K mix in 2015.
Comcast said it is on track to launch its first 4K offering, a streaming app for Samsung Ultra HDTVs, by the end of the year.
multichannel.com