10 years ago, I could have seen someone choosing 4DTV and a C-Band system over Dish Network for subscription programming.
Back then you could get master feeds of most of the basic cable networks in analog VCII and masters of HBO, Max, Showtime, TMC, Encore, and Starz digital channels as well as all of the Discovery network master feeds and MTV network master feeds. Programming at the time was cheaper as well.
Today, however, all that is left accessable as far as master feeds to 4DTV subscribers are some Discovery networks, and HBO, Max, Show, TMC, and Starz, and I think that you can still get the original feed of HBO E&W HD, Show W HD, and maybe Discovery HD Theater.
Lots of the cable networks are now second generation that look worse than Dish or DirecTV and they are re-uplinked by NPS or Comcast.