Newsmax Media today announced that it has reached a distribution agreement with satellite TV provider DISH Network Corp. for Newsmax TV, expanding the reach of the forthcoming news, information and lifestyle channel to nearly 35 million satellite homes and businesses when it soft launches on June 16.
The new distribution deal puts Newsmax in more than one-third of U.S. cable and satellite homes. Last week the company announced a distribution deal with DIRECTV, the nation's largest satellite provider reaching more than 20 million subscribers.
In announcing the DISH agreement, Newsmax Media CEO Christopher Ruddy said he expects Newsmax TV's distribution to grow by the time the channel, which targets the interests and needs of an underserved Baby Boomer audience, officially launches this fall.
"Newsmax TV's agreement with DISH further accelerates our path to initial carriage in 40 percent of U.S. homes," Ruddy said.
Newsmax TV differentiates itself from other news services by providing independent news with a "mainstream conservative" tilt, though it will be open to all points of view.
More than just a politically focused channel, Newsmax TV will provide a full range of informational programming and lifestyle content for Boomers in the areas of health, finance, and personal well-being.
Read Latest Breaking News from Newsmax.com http://www.newsmax.com/Headline/Newsmax-TV-DISH-Network/2014/06/10/id/576218#ixzz34GlDgch7
The new distribution deal puts Newsmax in more than one-third of U.S. cable and satellite homes. Last week the company announced a distribution deal with DIRECTV, the nation's largest satellite provider reaching more than 20 million subscribers.
In announcing the DISH agreement, Newsmax Media CEO Christopher Ruddy said he expects Newsmax TV's distribution to grow by the time the channel, which targets the interests and needs of an underserved Baby Boomer audience, officially launches this fall.
"Newsmax TV's agreement with DISH further accelerates our path to initial carriage in 40 percent of U.S. homes," Ruddy said.
Newsmax TV differentiates itself from other news services by providing independent news with a "mainstream conservative" tilt, though it will be open to all points of view.
More than just a politically focused channel, Newsmax TV will provide a full range of informational programming and lifestyle content for Boomers in the areas of health, finance, and personal well-being.
Read Latest Breaking News from Newsmax.com http://www.newsmax.com/Headline/Newsmax-TV-DISH-Network/2014/06/10/id/576218#ixzz34GlDgch7