Good for Directv.
Sports channel costs are rising and you've already seen this happening you will see more of this happening. People can moan that they will lose all their customers, but it hasn't happened yet with carriage disputes. Some will leave, but most don't really care anymore. A channel may have 10 million viewers for a few high profile events but the majority of the time their ratings are average at best because of all the channel fragmentation. Millions of viewers spread out over a dozen providers doesn't really impact any one provider that much.
I think the only reason Dish has apparently committed to carrying it is because of the current contract negotiations for the Disney owned nets. I'm sure it will come up when Directv's contract with Disney is up. Disney would have been better off rebranding an existing channel like espnews or espnclassic as the sec network and getting it carried under existing contracts first.