PS, looking at the early results, it is sad that when it looks like Dish is trying to do something good, 45% of people are automatically assuming that they will take something away as a result!
Anyone with any length of service with DISH knows that there is NO FREE LUNCH. Somewhere there will be an increase to offset the price drop on hd and plat; Usually around February .
I have advised DISH in the past via this website , to offer the regular hd channels that come with the programming packs, bronze,silver,gold for FREE. I even said roll the plat channels into the America's Everything Pack. Looks like on the surface they have done part of that. If you take the Plat + hd pack , you will still be paying $10.00 for the plat channels ,since they cost more to provide , and you are getting essentially free hd channels that come in the programming packs. DISH knows that most people don't think the plat pack is worth $10.00 a month, so they found a way to get more subs by offering it with ANY classic programming pack. They aren't saying FREE hd since you are still paying $10.00 for the plat pack ,combined with the Free hd with the classic programming packs.The problem will be come next price hike in February. Will we see hd go up to $15.00- $20.00 once again like they were before the hd split into two distinct packs? Or will this be something that DISH is doing for us and offering us something without strings attached?
N-N-N-N-N-A-A-A-A-A-A-A-G-G-G-G-G-G-G-H-H-H-H-H-H!!!!!!!!!
I think the "free HD" push from cable is hurting them. Adding more channels to the $10 package is a way to compete better. I do not see the price of the HD package going up in the future. I think it would be more likely to be eliminated, and all users get HD (i.e. base package price increase to cover).
I have said for a while that DISH ought to offer FREE HD with any programming pack and then ADVERTISE the fact that they offer FREE HD! . I sure hope that they will do this in the near future. But as long as Plat . pack is included WITH the hd pack I don't see how they can do that. The $10.00 price is for the plat. channels since they cost more to provide than the hd channels with sd equivalents.
I think that there are so few people subscribing to Platinum pack that they are losing money. THey want to add the plat channels to any hd pack so they increase subs for that pack and so that they can advertise they have more hd channels than DIRECTV. I also see everyone going to hd plat + hd and then come spring, we will see an increase in our hd price . Could it be $15.00 for plat + hd come February or could it be $20.00? After all since they cut the hd pack into two packs: hd and Platinum, they have lost money. This is a way to regain the money and DISH only loses money on the plat pack for 6 months. Yes, I think this is a way to get all the subs back paying the full $20.00 again. Bait and eventual switch, come February.
Why Platinum for free? Why now?
They could do what they have done in the past, and make the platinum channels AEP only.
I suggested that also in an earlier post. It makes sense to add them as an incentive to make subs go to AEP. That way more people would sub to the higher programming pack and get their average revenue per sub up.