Playboy, DirecTV Agree on Distribution
Friday October 20, 5:43 pm ET
Playboy, DirecTV Agree to Extend Distribution Relationship
http://biz.yahoo.com/ap/061020/playboy_directv.html?.v=1
NEW YORK (AP) -- Playboy Enterprises Inc. said Friday two subsidiaries agreed to continue distributing Playboy channels to DirecTV Inc. subscribers.
Under the agreement, DirecTV gets non-exclusive rights to transmit Playboy's Playboy TV, Spice Xcess and Club Jenna networks in the United States until Nov. 15, 2008, according to a filing with the Securities and Exchange Commission.
Playboy already provides DirecTV with Playboy TV and two other channels through an existing agreement with DirecTV. Playboy said it expects transmission of the new networks to begin Nov. 16.
Financial terms were not disclosed, but Playboy said its sales will reflect its share of revenue received from DirecTV customers who purchase the right to view the network's programming, subject to DirecTV receiving certain minimum revenue amounts from networks other than Playboy TV.
Playboy shares rose a penny to close at $10.42 , while DirecTV fell 42 cents to close at $21.32, both on the New York Stock Exchange.
Friday October 20, 5:43 pm ET
Playboy, DirecTV Agree to Extend Distribution Relationship
http://biz.yahoo.com/ap/061020/playboy_directv.html?.v=1
NEW YORK (AP) -- Playboy Enterprises Inc. said Friday two subsidiaries agreed to continue distributing Playboy channels to DirecTV Inc. subscribers.
Under the agreement, DirecTV gets non-exclusive rights to transmit Playboy's Playboy TV, Spice Xcess and Club Jenna networks in the United States until Nov. 15, 2008, according to a filing with the Securities and Exchange Commission.
Playboy already provides DirecTV with Playboy TV and two other channels through an existing agreement with DirecTV. Playboy said it expects transmission of the new networks to begin Nov. 16.
Financial terms were not disclosed, but Playboy said its sales will reflect its share of revenue received from DirecTV customers who purchase the right to view the network's programming, subject to DirecTV receiving certain minimum revenue amounts from networks other than Playboy TV.
Playboy shares rose a penny to close at $10.42 , while DirecTV fell 42 cents to close at $21.32, both on the New York Stock Exchange.
