Averaged only 611,000 viewers. Dismal and NOT good for the league; severely overshadows the announcements of them making money! No TV ratings could spell doom.
WNBA ABC 801k
AFL Playoff NBC 970k
AVP Volleyball FOX 1.1M
Suns/Mavericks (Thursday) TNT 6.2M
Pistons/Heat (Friday) ESPN 6.5M
Spelling Bee (special) ABC 8.5M
Last Comic Standing NBC 8.6M
So You Think You Can Dance Fox 8.8M
Two and a Half Men CBS 10.6M
STORY:
(AHN) - Following the lock-out season in 2004-2005, the NHL has rebounded nicely this year and has achieved many of the goals it set out to accomplish.
The games have featured higher scoring, attendance is up, revenues are healthy and thanks to the new collective bargaining agreement, there's more parity between all the teams.
One thing that hasn't improved from years past are the television ratings. In fact, they've only gotten worse. ESPN declined to renew their contract with the NHL this season, leaving the broadcasting rights to the Outdoor Life Network which usually covers hunting, fishing and the Tour de France.
According to the Washington Post, OHN posted a 0.4 rating for this year's playoffs thus far. In 2004 ESPN's coverage posted a 0.7. NBC's coverage of select playoff games this year posted a 1.1. ABC posted a 1.5 rating two years ago for the same amount of games.
Paul Swangard of the Warsaw Sports Marketing Center at the University of Oregon explained to the Washington Post the severity of the NHL's broadcast situation.
"You look at the playoff [ratings] numbers, and they have been beaten pretty soundly by poker and bowling," Swangard said. "But I don't think this year was ever about robust TV numbers. It was about the gate and about competitive balance. With an economic model that doesn't rely on television, they can make this league work long-term."
WNBA ABC 801k
AFL Playoff NBC 970k
AVP Volleyball FOX 1.1M
Suns/Mavericks (Thursday) TNT 6.2M
Pistons/Heat (Friday) ESPN 6.5M
Spelling Bee (special) ABC 8.5M
Last Comic Standing NBC 8.6M
So You Think You Can Dance Fox 8.8M
Two and a Half Men CBS 10.6M
STORY:
(AHN) - Following the lock-out season in 2004-2005, the NHL has rebounded nicely this year and has achieved many of the goals it set out to accomplish.
The games have featured higher scoring, attendance is up, revenues are healthy and thanks to the new collective bargaining agreement, there's more parity between all the teams.
One thing that hasn't improved from years past are the television ratings. In fact, they've only gotten worse. ESPN declined to renew their contract with the NHL this season, leaving the broadcasting rights to the Outdoor Life Network which usually covers hunting, fishing and the Tour de France.
According to the Washington Post, OHN posted a 0.4 rating for this year's playoffs thus far. In 2004 ESPN's coverage posted a 0.7. NBC's coverage of select playoff games this year posted a 1.1. ABC posted a 1.5 rating two years ago for the same amount of games.
Paul Swangard of the Warsaw Sports Marketing Center at the University of Oregon explained to the Washington Post the severity of the NHL's broadcast situation.
"You look at the playoff [ratings] numbers, and they have been beaten pretty soundly by poker and bowling," Swangard said. "But I don't think this year was ever about robust TV numbers. It was about the gate and about competitive balance. With an economic model that doesn't rely on television, they can make this league work long-term."
Last edited: